4/29/2024 0 Comments Virgin pulse login usa![]() ![]() Not just the same, but easier, faster, or more delightful. We discovered that the only features worth replicating were those that were actually better on the Watch. The small screen size completely changes the game: the larger screen of the iPhone makes most features easier to use because there is just so much more room to display content and actions. Most features were not useful as Watch features.in fact most were actually harder to use there. We built clickable mockups and tested them. We created a Watch version of each of the features on the iPhone. So when we dug in and conceptualized the Virgin Pulse Watch app we first focused on replicating what we saw as the main features of the watch. This seems to suggest that the Watch can be considered a solid replacement for a lot of the iPhone’s functionality. Instead, they use the Watch to glance at text messages, find out the weather, check the time, etc. Much has been made of the fact that Watch owners do not pull out their iPhone all day like they used do. The Virgin Pulse app for Apple Watch has a tremendous number of screens and UI elements - including "digital crown" support - yet the app experience feels lightweight and elegant. ![]() In a sense, users want the Watch to act as a notification framework for their phone, which drove a very unique notification centric user experience.ģ) It is ironic that for such a small screen, there are many different UI elements to consider when building an Apple Watch app. Logging healthy habits through quick swipes - versus a series of screens on the phone - is just one example oĢ) After interviewing countless Apple Watch owners, the team learned that the way consumers use Watch apps is very different from the way they use apps on their mobile phone. The Virgin Pulse App for Apple Watch is notable for three reasons:ġ) The development team discovered that the only features worth replicating from the existing Virgin Pulse mobile app were those made better on the Watch. The Watch hardware was undeniably cool, but many of the initial Watch apps were less than compelling for several reasons, including relatively slow performance, unclear interaction patterns, and an overlap of features with a paired iPhone app.Īfter much discussion, tons of mockups and lots of usability testing, we ended up building a simple, lightweight Apple Watch app that nicely complements the full-featured Virgin Pulse iPhone app while strategically leveraging the unique capabilities of the Watch. Porting the existing Virgin Pulse iPhone app to the Watch didn’t make sense, so we had to figure out a strategy on what to port over and what to keep on the iPhone. Rocket Insights recently partnered with Virgin Pulse, the leader in enterprise health and fitness, to build a new Apple Watch app. The Virgin Pulse App for Apple Watch was commissioned by Virgin Pulse and designed & built by Rocket Insights, a tiny development agency in the seaside town of Newburyport, MA. User information syncs automatically with the Virgin Pulse iOS app, making it easy and frictionless for users to track their progress throughout the day. The Virgin Pulse app for Apple Watch leverages the unique capabilities of the Apple Watch to track wellness activities - steps, sleep and nutrition – all right on the user's wrist. Virgin Pulse, part of Sir Richard Branson’s famed Virgin Group, replenishes employees with tools that help them build better habits.
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